Stop ads targeting children
This site is designed to help you lobby the Australian Government for a total ban on all advertising and marketing - including for food, toys, music, clothes and activities - designed exclusively to target children. We do not oppose advertisments for children's products aimed at adults. Any action you take can make a difference.
Quick Survey
Please take the time to do this quick survey so we can see to what extent you think advertising influences children.
Combating Advertisements Targeting Children
Children have a limited ability to make discerning judgments about advertisements. The Australian Government should not allow marketers to exploit this limitation.
Currently, Australia does not permit ads on television during programs for pre-schoolers.
However, other countries have gone further. For example Denmark, Norway, Sweden, and Finland do not permit any commercial sponsorship of children’s programs. Sweden and Norway do not permit any television advertising specifically directed to children under 12 and no advertisements are allowed during children’s programming.
Help us lobby the Australian Government for a total ban on all advertising aimed at children.
We are concerned about advertising in all media, but particularly television advertising.
Help make a difference. It should only take about 15 minutes.